Pink Tax

Women, Unite!: Why are Women Paying More for The Same Products as Men While Earning Less?

Women, Unite!: Why are Women Paying More for The Same Products as Men While Earning Less?

Whether we like it or not, packaging is a lot more effective than we think. Despite the fact that women only make 79 cents for every dollar paid to men, products marketed to women cost 7% more than products marketed to women. Are we being tricked? News story from The Washington Post.